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corporate storytelling

Gillian as pierrot holding up a crystal ball while mister moon looks on from behind with a smile
Blog

How to Improve Your Storytelling

ByGillianRhodes July 9, 2025June 11, 2025

It seems to me there is a misconception out there that if you have a story for your company, product, or content, that’s enough. This is not true: there is a difference between good stories and bad ones. Good storytelling helps you get ahead; bad storytelling can either actively harm you or make no difference….

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Gillian looking to the side with a quizzical expression
Blog

Why Your Storytelling Strategy Isn’t Working

ByGillianRhodes June 25, 2025June 11, 2025

Everyone has a story to tell – including brands and business. Storytelling strategy is important, and everyone knows it now. But that doesn’t mean that you can just write some nice sounding words about where you come from and except people to flock to your store, website, or what have you. Having a story isn’t…

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Gillian Rhodes: Performer, Creator, and Pioneer of the Storytelling in Motion method

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